ZUPdates!

Here at ZUP HQ we hardly need a reason to spend time outside, but it always helps to have a valid excuse for adventure. Scientific evidence certainly counts as a valid excuse in our book and there are studies aplenty. With the last few weeks of summer vacation looming, this is the perfect time to ge...

Let's be honest, it's more difficult to find a boat that doesn't tow our boards, than ones that do. But just because we like making things easy for our friends (that's you!), we are breaking it all down for you today.  The great thing about the ZUP Boards, well one of many really, is that compared t...

★★★★★  5 out of 5 stars. Great choice for getting anyone up on the water! We love the ZUP YouGotThis 2.0 Board. We had only tried towable tubes in the past, but our boys (13 & 16) were able to get up on their knees and standing by the second trip (and 360s). When we received it, I ...

Everyone at ZUP headquarters has taken their own unique path to landing on the team and we decided we want you to get to know us a little bit better. This new series will feature a fun Q&A and will highlight our passions, interests, career paths, and so much more. MEET OUR VERY FIRST 3D CAD DE...

It happens every summer. Folks stumble upon the ZUP all-in-one boards and can't believe they have lived without one for so long. Whether you enjoy laying (tubing!), kneeling (kneeboard!), standing (skiing!), surfing (wakeboard!), or showing off your favorite tricks, you can do it ALL on this one FUN...