The Good News Sandwich (psst! we extended our pre-orders!)
Nick Kierpiec

First of all, we want to thank each and every one of you for your support after our Shark Tank episode aired. It really meant a lot to have our ZUP family rally around us. And while a deal with one of the sharks would have been nice, we have been overwhelmed with orders ever since the episode aired. Which brings us to what we like to call, a Good New Sandwich! (scroll down to learn more!) THE GOOD NEWS: Shark Tank really helped us communicate to the world, the value of our game-winning invention to boat owners!   THE BAD NEWS: Because of Shark...

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Instagram Contest: #ZUPstyle Giveaway Winner, Announced!
Nick Kierpiec

We are so excited to announce the winner of the #ZUPstyle Instagram contest this morning, and just in time for SUMMER!  (It was such a touch decision, we used a random winner program to make it for us!) A big thank you to everyone who participated in sharing what your ZUP lifestyle looks like. Keep using the hashtag #ZUPstyle all summer long for surprise chances at winning some ZUP swag! Congratulations to @wakeaddiction! We loved your entries, especially this one! 👇👇👇(we'll be in touch soon!) What does your ZUPstyle look like? Find us over on Instagram for inspiration all summer long!...

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Congratulations To Our Giveaway Winners!!!!
Nick Kierpiec

The launch of our brand new boards certainly has us excited around the ZUP headquarters, and we are so happy to see that you are just as stoked as we are. We had so many entries to our giveaway and while we wish we could give everyone a free board, we have FOUR excited winners to share with you today!  Michelle Welch   Richard Sisk   Kristopher Oyen Mike Braithwaite    Congratulations to the winners! We can't wait to see you take the new boards out on the water!

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The Big ZUP Announcement Is Finally Here!
Sarah Stapley

To say that we've been busy this past year would be an understatement (though we are hardly complaining!). And we couldn't be more thrilled to finally be able to pull back the curtain on the BIG secret! We have poured our hearts and souls into bringing you the very best products so that the entire family can enjoy a day out on the water, which brings us to the announcement. On March 31st, FOUR brand new products are coming to market! Can you believe it?! FOUR. NEW. PRODUCTS. We took your feedback on our first models of the DoMore and the...

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